Meet Kelp Disco Jam: A New Way to Spread the Ocean

Meet Kelp Disco Jam: A New Way to Spread the Ocean

Every now and then you taste something that’s tricky to pin down with words because it’s just… different. Kelp Disco Jam is that. It’s savoury but also slightly sweet — it lives in the space in between. Think deep umami richness, a touch of natural sweetness, and an unmistakable nod to the sea. There’s a hint of caramel, a bit of savouriness like a cousin to miso or Vegemite, but softer, more complex, and more addictive.

The first spoonful is intriguing. The second makes you stop and pay attention. By the third, you’re already planning what else you can spread it on.

How to Use It

One of the best things about Kelp Disco Jam is how versatile it is. You can use it like a relish or chutney, but the possibilities are endless. Here are a few favourite ways to bring it into your kitchen:

  • With Cheese – Pair it with a sharp cheddar, a creamy brie, or even a vegan cheese. The umami cuts through and balances beautifully.

  • Swirled into Noodles – Stir a spoonful through hot noodles, especially with a drizzle of chili oil. Quick, nourishing, and seriously satisfying.

  • In Dressings or Marinades – Whisk a little into a vinaigrette, or add to a marinade for vegetables, tofu, or grilled meat. It brings depth and a savoury backbone.

  • With Roast Veggies – Toss roasted pumpkin, carrots, or mushrooms with a touch of Kelp Disco Jam for a glossy, umami-packed finish.

Why Try It?

Kelp Disco Jam is a mind and palate bending experience. It’s made with Victorian kelp, packed with minerals, and created to showcase the ocean’s flavour in a whole new way. You can buy it on our webstore here.

Small glass jar with dark contents on a white background

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